Orca AI is looking for an experienced Marketing Director: Hands-on marketing professional with Strong business orientation who can take full ownership and drive decisions, Initiate, execute and measure marketing activities to reach business goals from both brand exposure and business performance. You have a background in B2B enterprises, SaaS, and AI.
Reporting to the CEO, you will:
- Define, execute, and measure marketing plan to support the company’s overall strategies and business objectives
- Own go-to-market marketing collaterals creation - messaging, value proposition, copy, content, brochures, and customer-facing decks
- Responsible for creating and maintaining core product messages and marketing collaterals, ensure clear and powerful messages about our product and brand to our target market
- Manage marketing campaigns, trade shows and other lead generation efforts
- Manage our social media presence across all digital channels
- Develop new marketing tactics, including testing new channels and opportunities for growth to generate marketing qualified leads in a predictable way
- Integrate brand building and content into our acquisition strategy
- Monitor our key performance metrics and continuously work on improving their performance
- Research the market, competitors, and identify potential partnerships
If you're looking for impacting the future of the maritime industry, being part of an awesome team, and have a great time, contact us at firstname.lastname@example.org or upload your CV.