Marketing Director

Marketing

Management

Marketing Director

Marketing

Management

Your Impact

Orca AI is looking for an experienced Marketing Director: Hands-on marketing professional with Strong business orientation who can take full ownership and drive decisions, Initiate, execute and measure marketing activities to reach business goals from both brand exposure and business performance. You have a background in B2B enterprises, SaaS, and AI.

Reporting to the CEO, you will:

  • Define, execute, and measure marketing plan to support the company’s overall strategies and business objectives
  • Own go-to-market marketing collaterals creation - messaging, value proposition, copy, content, brochures, and customer-facing decks
  • Responsible for creating and maintaining core product messages and marketing collaterals, ensure clear and powerful messages about our product and brand to our target market
  • Manage marketing campaigns, trade shows and other lead generation efforts
  • Manage our social media presence across all digital channels
  • Develop new marketing tactics, including testing new channels and opportunities for growth to generate marketing qualified leads in a predictable way
  • Integrate brand building and content into our acquisition strategy
  • Monitor our key performance metrics and continuously work on improving their performance
  • Research the market, competitors, and identify potential partnerships

Qualifications

  • Bachelor’s degree or above, preferably in a marketing or business-related field
  • Minimum of 8 years of proven work experience in marketing at a Start-up company
  • Minimum 8 years experience with running marketing activities for B2B enterprise SaaS
  • Experience in building and executing strategic marketing initiatives for B2B SaaS products
  • Experience working with product and sales teams
  • Experience with EU and US markets
  • Strong interpersonal and leadership skills
  • A hands-on, independent, and self-driven personality
  • Your data-driven, utilizing data analytics tools to measure results and support decision-making and strategy development
  • proven track record of taking a company from small scale to large
  • Native English speaker

Advantages

  • Experience with South East Asia and Asian markets
  • Experience with AI oriented products
  • Experience with the shipping industry

If you're looking for impacting the future of the maritime industry, being part of an awesome team, and have a great time, contact us at jobs@orca-ai.io or upload your CV.

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